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11 Jun 2020

Boom or Bust: How COVID-19 Transformed E-Commerce

Boom or Bust: How COVID-19 Transformed E-Commerce
This live and interactive webinar will explore how COVID-19 has transformed online shopping and how retailers are remodifying their e-commerce strategies to respond to shifts in consumer buying behaviour.

Join us to hear from Authentic Brands Group, a global brand development company and owner of Forever 21, Juicy Couture, Herve Leger, Nine West; Dubai CommerCity, Dubai’s very own city dedicated to online retail and, award-winning UK online retailer and digital disruptor.

  • Nick Woodhouse, President & CMO, Authentic Brand Group
  • Sach Kukadia, Co-Founder,
  • Johnny Malek, Marketing Advisor, Dubai CommerCity
This session will explore:
  • How businesses have adapted to surges in online demand and continued to supply goods and services quickly, safely and securely
  • How to re-think e-commerce propositions to meet a long-term shift in purchasing habits
  • Tips to optimise click-and-collect and other delivery models going forward
  • The challenges and opportunities in creating a seamless customer-centric e-commerce strategy


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