Social Media Make Impact, Not Noise
If you are ramping up your social media marketing activity, this session from The Retail Summit last year offers perspectives on how to create online “buzz” with dynamic social media initiatives and smart influencer marketing programmes. Watch the full session online here.
The consumer is more discerning than ever. If they are not engaged and entertained, you have no connection; you will lose their attention and their business. In this session the panel shares road-tested perspectives, featuring:
- Moderator: Marc Howard, Co-Founder, The Retail Summit
- Julie Hamilton, SVP, Coca Cola
- Philip Mountford, CEO, Hunkemoller