The World’s Oldest Start-Up – The Evolution Of A Heritage Brand
15 Mar 2023
For 315 years Fortnum & Mason’s innovative spirit and passion have underpinned its success. As online has reinforced its position as the de facto channel for buying product, Fortnum & Mason has doubled down on its point of difference: the shopping experience.
During this intimate fireside chat, moderated by Walpole’s Charlotte Keesing, Tom shares the Fortnum & Mason story and its efforts to strike the delicate balance between taking advantage of its heritage whilst moving with the times.
Speakers