What Women Want: Driving Gender Diversity In Retail
Women make up just 10% of top retail executives but influence up to 85% purchase decisions. So there is a clear disconnect between who leads retail organisations vs their core customer.
The consumer’s need to feel aligned with the ethos and culture of the brands they interact with is at an all-time high. Given the overwhelming body of evidence which demonstrates that companies with more diverse workforces perform better, getting the gender balance in your executive board right can be make or break for retailers.
Join this session to hear global perspectives on:
Implementing initiatives that can help to even up the gender balance across the whole organisation, including at executive level
Developing programmes to identify and retain the best female talent
Putting in place flexible working practices to retain top talent