Jo Malone has been described as an ‘English scent maverick’ and the woman responsible for creating some of the world’s most loves fragrances.

Originally a facial therapist, Jo fell in love with fragrance whilst working from her discreet skin care clinic which she set up from her London home.

Discovering an instinctual talent for creating scented products by hand in her kitchen, word of her exceptional potions quickly spread and soon Jo was unable to keep up with demand.

From these artisan beginnings Jo launched her first brand, Jo Malone London which gained cult status around the world.

In 1999, Jo sold the business to Estee Lauder Companies and remained Creative Director until she left in 2006. Two years later in 2008, Jo was honoured with an MBE for her services to the beauty industry.

In November 2011, five years after leaving Jo Malone London, she launched her new brand Jo Loves to global anticipation and in 2013, Jo opened the first Jo Loves store in Belgravia’s Elizabeth Street, where coincidentally she began her career as a sixteen year old florist. Bottling her undeniable desire to create beautiful and unexpected fragrances, pioneering new products and entertaining experiences, Jo Loves embodies integrity, creativity and innovation.