Broghan Smith

Broghan Smith

Fashion Retail Key Account Lead, TikTok Shop

An award-winning digital sales expert delivering success across Key Account Fashion Retailers for TikTok Shop. Broghan has been instrumental in shaping and developing TikTok Shop as a platform as they look to ignite social commerce and lead into a space of true innovation and excitement within the global ecommerce market. With over 8 years of experience in the Sports/Fashion industry, including Adidas and Puma, Broghan has led sales transformation across digital fashion partners. Prior  brand-focused roles, Broghan worked as part of the Dentsu Int agency group where he supported growth across fashion and sports accounts.