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Ori Waterman

Ori Waterman

CEO, Be By Shufersal
  • Experienced Chief Executive Officer with a demonstrated history in  Retail, Communication products & technology.
  • CEO of Be by Shufersal starting January 2018.
  • CEO of SkyVision Global Networks - a satellite communication company with 11 global subsidiaries.
  • VP Land-Line division in Orange communication and CEO of 012 Communication during the companies' merger.
  • Mr. Watermann has a BA in Business Administration and an Executive MBA from the Hebrew University in Jerusalem.

About Be By Shufersal

  • Be is a Drugstore chain in Israel with 86 branches across the country with 1,200 employees.
  • All the branches have pharmacies inside, Toiletries and cosmetics departments.
  • 2020 Q3 revenue was 216 M NIS compare to 189 M NIS in 2019 Q3 – (+14.3% ).
  • Be was launched in November 2017 after the acquisition of New Pharm by Shufersal - Israel's leading retail food chain.  
  • Shufersal has more than 270 branches across Israel, approx. 13,000 employees, the biggest e-commerce in Israel, a loyalty program with more than 2M customers and a very strong private label.
  • 2020 Q3 revenue was 3.71 B NIS compare to 3.24 B NIS in 2019 Q3 – (+14.6% ).
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