2024 Agenda

23 Apr 2024    – 
Panel
Fashion Forward: Ozwald Boateng's Journey Of Innovation & Collaboration
Ozwald Boateng's fashion journey began with his father's impeccable suits, inspiring his dream of a Savile Row boutique offering "Bespoke Couture" that embodies wearers' spirits. Celebrating over 30 years in the industry, Boateng made history as Givenchy Homme's first Creative Director. His innovative designs and corporate creativity have attracted high-profile collaborations with Coutts & Co, Johnnie Walker, and Virgin. Recent ventures include a ground-breaking global partnership with British Airways, showcasing Boateng's adaptability and consumer understanding. His success underscores the importance of knowing customers deeply and forging strategic, long-lasting collaborations and relationships. The fashion industry serves as an excellent arena for business learning, as Boateng's career highlights the fusion of creativity, entrepreneurship, and collaboration. Aspiring entrepreneurs and retail enthusiasts can draw invaluable lessons from Boateng's journey, where passion, perseverance, and customer-centricity are pivotal. 
Qwan Anthony Editor in Chief, Icon Middle East
Ozwald Boateng OBE Founder & CEO, Ozwald Boateng