2024 Agenda

  • Digital
24 Apr 2024    – 
Elevating Digital Touchpoints - Delivering a Best-In-Class Omnichannel Experience

In the ever-evolving landscape of retail, the omni-channel experience has emerged as a game-changer. Delve into the core elements of a successful omni-channel strategy and unveil how brands leveraging digital tools to seamlessly merge online and offline retail while solidifying their brand presence.

  • Personalising marketing campaigns to drive engagement and optimise the customer experience.
  • Using WhatsApp and online chats to deliver seamless communication.
  • Using data from across the omnichannel to personalise engagement and stimulate customer frequency and spend.
  • Data sensitivity; and using verification to navigate security concerns associated with digital payments.  
Anna Barsby Founder & Managing Partner, Tessiant
Fabio Barreto CEO, Farm Rio Global (Grupo Soma)
Jo Drake CIO, THG
Jack Zambakides CEO & Co-founder, D. Louise