- Brick & Mortar
In an age of evolving consumer habits, personalized brand experiences have become the gold standard. Join industry magnate Michael Murray as he unveils Frasers Group's elevation strategy, offering valuable insights into their brand repositioning efforts aimed at maximizing engagement and fostering customer retention.
Creating innovative and experiential stores to increase footfall and improve customer loyalty.
Strengthening brand partnerships to deliver an immerse brand experience.
Using omni-channel data to reward customer loyalty and drive engagement.